At Hidden Dram Tasting Co., we offer curated whisky experiences designed to spark connection, deepen appreciation, and elevate your evening. Each tasting is a tribute to the dram and to those who gather around it.

About Hidden Dram Tasting Co.

Hidden Dram Tasting Co. was founded on a simple idea: great whisky deserves to be experienced, not just consumed. We bring curated whisky tastings into the comfort of your home by pairing premium spirits with rich stories, guided discovery, and unforgettable moments. Each tasting is designed to elevate conversation and celebrate craftsmanship, whether you're a curious beginner or a seasoned connoisseur.

Meet The Founder

Jeff MacCallum is a whisky enthusiast, storyteller, and the founder of Hidden Dram Tasting Co. His journey began with a single sip that sparked a deep fascination with the world of whisky, from the windswept distilleries of Islay to the emerging craft scene in Canada and beyond.

Over the years, he has explored global whisky traditions, built a personal collection, and led countless private tastings that blend education with entertainment. His passion lies in demystifying whisky and making it approachable, engaging, and memorable.

With the help of Hidden Dram Tasting Co., Jeff MacCallum shares his love and knowledge of whisky with thoughtfully curated drams. He believes that whisky can bring people together and believes shared experiences deepen our appreciation for both the whisky and the company we keep.